The challenge
The old website looked tired and did not represent the business well. The goal was straightforward: make a stronger impression and give potential customers a clear way to enquire.
What we changed
We created a professional new website while retaining the existing branding. A prominent landing-page call to action made the next step clear.
We also set up and managed Google Ads to bring potential customers to the website.
What changed for the business
The business gained a refreshed website and a managed advertising campaign working together to generate enquiries. Simon Cripps reports enquiries across several months and says the client is pleased with the response.
The lesson for your business
Advertising and the page it leads to should work together. The advert brings a prospective customer to the website; clear presentation and an obvious next step help them make an enquiry.