Past project · Brand development, design, brand guidelines and website
A brand and website developed together
Smart Cow worked closely with Americana London on a substantial creative project spanning its brand, design, brand guidelines and website. The work involved extensive feedback and refinement, bringing the business identity and its online presentation together.
What Smart Cow delivered
Our involvement went beyond building a website. We helped create the brand and design direction, developed brand guidelines, and carried that work through to the website. The project shows how brand development and web design can form one connected piece of work.
Website and marketing scope
Our work for Americana London, a hospitality and entertainment business, also covered website design, SEO, social media, email marketing and PPC.
Project context
Americana London has since closed. This page remains as a historical example of Smart Cow’s branding and website work; the screenshot shows the website created for that project.
Discuss your brand and website
If your business needs a clearer identity and a website that reflects it, discuss your project with Smart Cow.